Resistance to change is a highly developed analog/mental muscle. We’ve been exercising it instinctively since childhood. Ask any parent about the impact of small changes to a child’s routine, and the resulting meltdown. Survival mechanisms and social conditioning are powerful – that’s why attempts at sweeping change end in catastrophe.
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Unpacking Transformation 2020, Part 2: 3-Card Monte
Humans are masterful at cobbling sketchy theory into saleable packages. The internet extends this capability at massive scale because everyone is drinking from the same information fountain. It’s a side-effect that vaulted the “on-message” strategy, an established favorite of White House press secretaries, to wider application in marketing. It can give the appearance of synchronized messaging even in the absence of direct or deliberate coordination. Pack behavior dominates.
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Unpacking Transformation 2020, Part 1: Change
Change is where we stumble. Digital transformation, innovation, and agility all hit human roadblocks. Only those who hammer away until they gain traction will pass them. As individuals we struggle to change habits even when our well-being is at stake.
If transformation were digital we’d all have reached nirvana using the Headspace app, peak fitness with Apple Health, and inbox-zero with Boomerang. Alas, it’s the work, not the tools, that brings results.
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Unpacking Transformation 2020, Intro: Rewrite The Game
Transformation is human not digital. And it’s not a standalone category. Anyone with skin in the game understands that the alchemy of change is some combination of leadership + key people/catalysts, culture, creative permission and technology that’s unique in different industries and even across teams withing the same org.
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